The story
Baba Ramdev's Patanjali (est. 2006) disrupted FMCG with Ayurvedic-positioned atta noodles, dalia and a vast food range — riding the 'swadeshi' sentiment.

Baba Ramdev's Patanjali (est. 2006) disrupted FMCG with Ayurvedic-positioned atta noodles, dalia and a vast food range — riding the 'swadeshi' sentiment.

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